Tourism , Hospitality

Assignment childbeds: Unit 1 grant is do up of four tasks and you must complete all of them. You should write this concession based on your own face. If you are not at once working in a travel or tourism scheme you should select another cheek with which you are familiar. actualise sure you explain your choice of ecesis clearly at the start of your assignment. Unit 1 Assignment labours This assignment is accommodate up of four tasks and you must complete all of them. instal the guidance notes carefully before you begin work. Task unrivaled home analysis (20%) Write a detailed fleck analysis for a tourism or travel organisation of your choice. Your analysis must include the following elements:- a) Brief explanation of where your organisation fits within the structure of the travel and tourism sedulousness; b) Identification of the of import stakeholders and their interests; c) PESTLE analysis of the external macro instructio n environment in which the organisation operates; d) Identification of what you consider to be the of import trade issues facing the organisation at the moment. Task two merchandising report (40%) Explain the current marketing scheme of your organisation.

Your answer must address the following questions:- a) What segmentation, targeting and location strategies does your organisation use? Use the four segmentation criteria to dredge the main segment which is being targeted. b) What is your organisations main product or service? Describe the product make use of the concepts of core, faci litating, supporting and augmented product! s in your description. c) Which pricing strategies does your organisation use and why? d) How does your organisation promote itself? Which elements of the promotion smorgasbord does it use and why? e) What is your organisations distribution safety valve? Why do y ou believe it has chosen this outline? f) Discuss how effectively your organisation uses the three...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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